Q4: hyperlapse and the long tail

A dramatic hyperlapse video and a website for a China access control manufacturer were among the projects which Digital Tsunami completed in the fourth quarter of calendar year 2019.

The company continued to deliver effective digital communications to a diversity of business sectors across the globe.

After over twenty years of providing technologically advanced solutions, it is unsurprising that many of our projects are the result of referrals and returning clients.

Some clients are so delighted with our work that they become ‘serial clients’, returning to us again and again, as they establish or work for different brands.

It is even more gratifying when a client returns after many years since a previous collaboration. An Austrian company for whom we shot photography in Guilin, China in 2005, recently asked us to quote another photographic shoot in China. For other project we are preparing to shoot in Australia’s remote Northern Territory and at a manufacturing plant in rural Thailand

In 2011, we produced branding and photography for an American-owned manufacturing plant in China. In April, we developed a website and will shoot photography for the same factory in July. Now part of a Swiss owned, global security group with origins in 1862, we are liaising with the APAC head office in Australia.

Many of our referrals reflect this multi-national context. A contact from Hong Kong referred us to an Israeli firm, wanting to shoot video of their product at an Irish pub in Melbourne, on St Patrick’s Day! We are grateful to another client who referred us to multiple prospects this quarter.

In pro bono support of Melbourne artist Rone, we enabled a hyperlapse shoot of Rone’s EMPIRE installation in the streamline-moderne mansion, Burnham Beeches, Melbourne, Australia.

For the brands which we support in the engineering and manufacturing sector, we keep our technological understanding current by attending events such as the AusTech manufacturing and machine tool exhibition and the Industrial Evolution show, both held during National Manufacturing Week.

Latest technologies are in use by some of our clients; like the intensely high-pressure waterjet cutter (which cuts steel) and the non-invasive robotic x-ray equipment, recently purchased by Craig International Ballistics (a defence contractor to which we have delivered aerials, identity, photography, print, video and web solutions.

Throughout the quarter, we researched and prepared videos for: the Thai factory; Fiji underwater diving; Melbourne aerials; Adelaide 3D manufacturing; and continued consultations with a sustainable nutrition brand and a geo-surveying practice.

Digital Tsunami constantly strives to deliver ‘Communications Evolution’ to our clients. Our values of sustainability, diversity and efficiency are driving forces behind our objective of ensuring our clients achieve their aims, by communicating effectively with all their stakeholders, across all touch-points.

If your brand could benefit from more effective visual assets, contact Digital Tsunami today!