Craig Ballistics identity
CloseOverview
Craig International Ballistics is a leading supplier of body armour to the Australian Defence Force (ADF) and Police Forces.
With an innovative approach to engineering, ISO:9001:2008 certification and a commitment to research and development, the company has earned a reputation for reliability, quality and performance in the supply of aircraft and marine armour panels, armoured vehicles, structural armour, covert and tactical body armour.
Craig International Ballistics is the leading Australian manufacturer of combat-proven body armour systems. After developing body armour for the ADF in East Timor, the DMO began purchasing body armour for troops in the Iraq and Afghanistan wars. Craig International has now supplied over 100,000 Soft Armour Inserts (SAI) and hard ballistic plates to both Defence and Local Police Forces and is the largest supplier of police body armour in Australia.
The company also specialises in manufacturing armoured Cash in Transit Vehicles and is a distributor of ballistic resistant glass for vehicles including the Bushmaster.
In the first step to delivering a new web presence for Craig International Ballistics, Digital Tsunami has developed a new bold identity.
Within the global environment of crowd-sourcing, Digital Tsunami managed the briefing and selection of logos from scores of graphic designers worldwide. The client’s selection was a bold, contemporary and meaningful icon and robust font, which reflects the stature of the company.
Details
Client: | Craig International Ballistics |
Solution/s: | branding |
Sector/s: | automotive, aviation & aerospace, building, construction & engineering, manufacturing, safety & security |
Region/s: | Asia / Pacific, Australia |
Language/s: | English |
Scope: | identity development |
Features | logo refinement |
From Our Clients
We were very happy with the development process and the outcome. The objectives have all been achieved, in terms of usability and ease of use in updating the site. You definitely nailed both of these.
.. a reliable and steadfast operator, with a keen sense of service. Innovative and contemporary, and operating within the upper echelon.
By taking the time to understand our business, industry and vision, Digital Tsunami created a site that truly reflected our leadership position in the market and our strategic direction.
Digital Tsunami's expertise in visual design, photography, website navigation and business writing, resulted in an extremely effective website.
The project was expertly managed from end to end which resulted in a fast and efficient process.
Digital Tsunami’s work for Leighton International has been of an extremely high quality, highly responsive and flexible in approach. Andrew and his team worked with us to understand our needs and find the most appropriate solutions.
I have enjoyed working with you on this important project and have been particularly impressed by your company's professionalism. The speed and accuracy of your work has been first rate and your creative input has been instrumental to the success of the project.