Craig Ballistics identity
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Overview
Craig International Ballistics is a leading supplier of body armour to the Australian Defence Force (ADF) and Police Forces.
With an innovative approach to engineering, ISO:9001:2008 certification and a commitment to research and development, the company has earned a reputation for reliability, quality and performance in the supply of aircraft and marine armour panels, armoured vehicles, structural armour, covert and tactical body armour.
Craig International Ballistics is the leading Australian manufacturer of combat-proven body armour systems. After developing body armour for the ADF in East Timor, the DMO began purchasing body armour for troops in the Iraq and Afghanistan wars. Craig International has now supplied over 100,000 Soft Armour Inserts (SAI) and hard ballistic plates to both Defence and Local Police Forces and is the largest supplier of police body armour in Australia.
The company also specialises in manufacturing armoured Cash in Transit Vehicles and is a distributor of ballistic resistant glass for vehicles including the Bushmaster.
In the first step to delivering a new web presence for Craig International Ballistics, Digital Tsunami has developed a new bold identity.
Within the global environment of crowd-sourcing, Digital Tsunami managed the briefing and selection of logos from scores of graphic designers worldwide. The client’s selection was a bold, contemporary and meaningful icon and robust font, which reflects the stature of the company.
Details
| Client: | Craig International Ballistics |
| Solution/s: | branding |
| Sector/s: | automotive, aviation & aerospace, building, construction & engineering, manufacturing, safety & security |
| Region/s: | Asia / Pacific, Australia |
| Language/s: | English |
| Scope: | identity development |
| Features | logo refinement |
From Our Clients
Since 2003, Digital Tsunami has collaborated with Personal Broadband Australia to deliver many online solutions, including the latest www.pba.com.au site.
Central to the development process is Digital Tsunami's thorough understanding of the project needs, clear and constant communication, and creative, innovative and meticulous approach to delivering solutions.
The results are clean, intuitive, refined and cohesive, with rapidly loading pages and extremely high usability.
The benefit to PBA of this long-term relationship has been the highly effective way in which Digital Tsunami has implemented and enhanced my vision on every project.
Your team has been great to work with. Tamara is very quick to catch on to things and Amir's code and CSS has impressed David due to its' simplicity and elegance.
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We have been helped by Andrew to solve all sorts of problems and if there isn't an immediate fix, solutions are found pretty quickly.
We are delighted with our new website and early feedback from clients and associates is very positive.
The overall impression is that it is a very professional, informative website and conveys the feeling that Sefiani is a quality organisation with skilled, friendly staff.
Thank you for all your help and patience in working with us for this successful outcome.
.. a reliable and steadfast operator, with a keen sense of service. Innovative and contemporary, and operating within the upper echelon.