An asset worth projecting

Branding is the most critical and fundamental component of any enterprise. It establishes the identity of a product or service and reinforces that identity throughout all marketing media.

Digital Tsunami collaborates with clients to create brand name, brand identity (logo and brandlines), brand style guide, and interpret that brand identity consistently throughout video, online, digital and print media (including outdoor advertising).

Solutions

Brand Audit

A review and assessment of all business documentation to determine a consistent branding approach. This may include a recommendation for localisation, refinement or evolution of the brand identity. Apply for a FREE

online security

Brand Style Guide

Every medium to large enterprise should have corporate or brand style guide documentation which comprehensively addresses all possible applications of the brand identity, corporate colour palette and brandline, from stationery and marketing collaterals to vehicle ‘wraps’.

Branding

Branding or Identity is fundamental to any business. Starting with a brand name, logo, icon and brandline, and extending into a complete brand guidelines document integrating fonts and a colour palette, ‘tone of voice’ in all internal and external communications, video brand animations, uniforms, vehicle and aircraft ‘wraps’.

print design

Brandline

A brand philosophy or focus can be effectively presented in a concise brandline. Digital Tsunami can work with you to develop an effective brandline and integrate this into your brand identity.

print design

Localisation

Localisation is the process of implementing consistency in look and feel, (and usually functionality and generic content) to the national websites of a multinational corporation (MNC) or global brand. Digital Tsunami has implemented a consistent appearance and structure in global brand websites, such as Crestron and Heineken (which had an online style guide back in 2000), and has proselytised for and created websites which mirrored ‘parent’ sites for a long list of brands.

Logo Development

A logo is the prime visual representation of a brand. It must reflect the product, service, and/or company. A logo is an asset which embodies the philosophy and assumes the reputation of the brand. The logo is the core component in any marketing initiative and central to any communication with stakeholders. Digital Tsunami consults to and collaborates with clients to develop a robust identity for their brands.

From Our Clients

Quotation Mark

Digital Tsunami’s work for Leighton International has been of an extremely high quality, highly responsive and flexible in approach. Andrew and his team worked with us to understand our needs and find the most appropriate solutions.

Keith Abbott
Group Manager, ODL
Abu Dhabi, United Arab Emirates
Leighton International
Quotation Mark

.. exceptional service and experience across all elements of web development from interactive strategy and marketing through to interface design and project management.

Peter Crocker
Owner
Sydney, NSW, Australia
BusinessCopywriter
Quotation Mark

Once again, thanks for your promptness and partnership.

The current challenge of my job at Abbott is one of the greatest I've faced in 25 years of IT career. It's reassuring to know I can count on people like you when things go wrong.

Claudio Falcão Gomes
Head of IT
Botany, NSW, Australia
Abbott
Quotation Mark

Digital Tsunami is awesome.

Knowledge far beyond my expectations, led to the site being beautifully creative with simplicity, which is just perfect for a young female artist.

Andrew's patience and respect was impeccable, but what I loved most, was that he just knew what to do EVERY single time ... just the perfect web creator.

Thank you Digital Tsunami. Thank you Andrew

Jenna Dearness Dark
recording artist
Gold Coast, QLD, Australia
Quotation Mark

.. accurately interpreted the project brief and the outcome was a piece of cost effective quality work.

Lawrence Sank
Product Marketing Manager - Mobile Broadband
Sydney, NSW, Australia
Personal Broadband Australia