An asset worth projecting

Branding is the most critical and fundamental component of any enterprise. It establishes the identity of a product or service and reinforces that identity throughout all marketing media.

Digital Tsunami collaborates with clients to create brand name, brand identity (logo and brandlines), brand style guide, and interpret that brand identity consistently throughout video, online, digital and print media (including outdoor advertising).

Solutions

Brand Audit

A review and assessment of all business documentation to determine a consistent branding approach. This may include a recommendation for localisation, refinement or evolution of the brand identity. Apply for a FREE

online security

Brand Style Guide

Every medium to large enterprise should have corporate or brand style guide documentation which comprehensively addresses all possible applications of the brand identity, corporate colour palette and brandline, from stationery and marketing collaterals to vehicle ‘wraps’.

Branding

Branding or Identity is fundamental to any business. Starting with a brand name, logo, icon and brandline, and extending into a complete brand guidelines document integrating fonts and a colour palette, ‘tone of voice’ in all internal and external communications, video brand animations, uniforms, vehicle and aircraft ‘wraps’.

print design

Brandline

A brand philosophy or focus can be effectively presented in a concise brandline. Digital Tsunami can work with you to develop an effective brandline and integrate this into your brand identity.

print design

Localisation

Localisation is the process of implementing consistency in look and feel, (and usually functionality and generic content) to the national websites of a multinational corporation (MNC) or global brand. Digital Tsunami has implemented a consistent appearance and structure in global brand websites, such as Crestron and Heineken (which had an online style guide back in 2000), and has proselytised for and created websites which mirrored ‘parent’ sites for a long list of brands.

Logo Development

A logo is the prime visual representation of a brand. It must reflect the product, service, and/or company. A logo is an asset which embodies the philosophy and assumes the reputation of the brand. The logo is the core component in any marketing initiative and central to any communication with stakeholders. Digital Tsunami consults to and collaborates with clients to develop a robust identity for their brands.

From Our Clients

Quotation Mark

The services provided included the registration of our domain name, establishment of our email accounts, and development & hosting of our website, were all executed rapidly and effectively. We also appreciate the service of upgrading our list of 150 shelf company names (in Chinese characters and English) every 2 weeks.

We valued the high level of creative design provided by Digital Tsunami, both for the website and the corporate identity.

Anthony Chiu
Managing Director
Hong Kong
Quotation Mark

You are a true professional Andrew, and your team was very impressive.

The results will be seen around the globe shortly as we embark on our new advertising campaign. I do greatly appreciate the extra lengths you went to under difficult circumstances, to help us achieve our goal.

Jamie MacDonald
Senior Manager, Consumer Marketing & Planning
Hong Kong
Hong Kong Tourism Board
Quotation Mark

Thank you for all your efforts in creating our new website which achieves our agreed objectives : elegantly smart, yet understated, professional and easy to use.

Terry A. Spinolo
Managing Director
Hong Kong
Inarc Design Asia Group
Quotation Mark

In taking the time to understand our business, industry and vision, Digital Tsunami created a site which strongly reflects our leadership position in the international market and our strategic direction.

Digital Tsunami's expertise in visual design, information architecture, innovative communication and evocative business writing, resulted in an extremely effective website which will contribute to our continuing expansion across the globe.

Travis Taylor
Communication Coordinator
Stapylton, Queensland, Australia
Multinail
Quotation Mark

With a brief timeline to ensure we had a web presence and launch coinciding with our 10 year anniversary, Digital Tsunami delivered. On time. On budget. Great Effort!

Grant C. Duff
Head of Marketing
Sydney, NSW, Australia
Solvay Pharmaceuticals