Responsive design ‘de rigeur’ for new sites
July 28, 2014Since late 2012, all new Digital Tsunami online sites have been developed with responsive design.
The latest responsive sites, launched on July 25, are for View Hotels and Compass Capital.
These responsive sites are accessible to all, irrespective of the platform on which they are viewed. Content presents appropriately on all devices (desktops, laptops, tablets, phablets and smartphones) by adapting to the width of the browser.
The relentless growth of mobile device usage, indicates that a responsive site is a necessity for all corporations and organisations.
Whereas ‘mobile’ sites (using a separate database from the same company’s website) can detect the device and present a single mobile version, and an ‘app’ may be restricted to devices and even operating systems, a responsive site utilises the latest technology to sense the width of the browser and can present a customised solution according to the client’s preferences. The fact that the responsive site delivers desktop and handheld sites generated by a single database on a single CMS, ensures the greatest efficiency in content management.
On a handheld device, the traditional horizontal menu is replaced by a ‘hamburger’ menu icon (three horizontal parallel lines), which opens a vertical tiered menu.
Columns of content in the header, main panel and footer are reorganised ‘on the fly’ subject to browser width. This can be easily demonstrated on a desktop computer, by dragging the right side of the browser window slowly to the left. As width reduces, the number of columns displayed on a responsive site will reduce.
Digital Tsunami has a philosophy of agile development and promotion of innovative, proven solutions.
Contact Digital Tsunami today to discuss the ‘Communications Evolution’ of your brand.
From Our Clients
Digital Tsunami was professional, responsive and accurately interpreted our brief. The final result was a new website that was in keeping with the iBurst brand essence and proposition.
It is clear from the enthusiasm and professionalism shown, that Digital Tsunami views each client as a long term partner contributing ideas above and beyond the development of the site and we look forward to involving them in future marketing initiatives.
We continue to be impressed by the standard of service and advice. We not only get quality web design and implementation, but also honest feedback and suggestions which are crucial to the final product.
You are a true professional Andrew, and your team was very impressive.
The results will be seen around the globe shortly as we embark on our new advertising campaign. I do greatly appreciate the extra lengths you went to under difficult circumstances, to help us achieve our goal.
We are all very happy with the new website and believe it captures the essence of the Group One brand.
Andrew and colleagues were able to assist at every step of the website production process, providing a sleek layout with high quality images. We would like to thank the Digital Tsunami team for an excellent job.