Responsive design ‘de rigeur’ for new sites
July 28, 2014Since late 2012, all new Digital Tsunami online sites have been developed with responsive design.
The latest responsive sites, launched on July 25, are for View Hotels and Compass Capital.
These responsive sites are accessible to all, irrespective of the platform on which they are viewed. Content presents appropriately on all devices (desktops, laptops, tablets, phablets and smartphones) by adapting to the width of the browser.
The relentless growth of mobile device usage, indicates that a responsive site is a necessity for all corporations and organisations.
Whereas ‘mobile’ sites (using a separate database from the same company’s website) can detect the device and present a single mobile version, and an ‘app’ may be restricted to devices and even operating systems, a responsive site utilises the latest technology to sense the width of the browser and can present a customised solution according to the client’s preferences. The fact that the responsive site delivers desktop and handheld sites generated by a single database on a single CMS, ensures the greatest efficiency in content management.
On a handheld device, the traditional horizontal menu is replaced by a ‘hamburger’ menu icon (three horizontal parallel lines), which opens a vertical tiered menu.
Columns of content in the header, main panel and footer are reorganised ‘on the fly’ subject to browser width. This can be easily demonstrated on a desktop computer, by dragging the right side of the browser window slowly to the left. As width reduces, the number of columns displayed on a responsive site will reduce.
Digital Tsunami has a philosophy of agile development and promotion of innovative, proven solutions.
Contact Digital Tsunami today to discuss the ‘Communications Evolution’ of your brand.
From Our Clients
We have been fortunate to work with Andrew and his creative team from the inception of our business. The design and execution of our site has been fundamental in winning over clients and establishing our footprint in a very crowded space. We also place great value on their input into our business process.
I have viewed all the videos and would like to commend you on the excellent quality.
I would like to thank you for the excellent editing which portrays the event as dynamic and stimulating.
Digital Tsunami’s work for Leighton International has been of an extremely high quality, highly responsive and flexible in approach. Andrew and his team worked with us to understand our needs and find the most appropriate solutions.
Thank you for the development of an updated brand image for Wah Yuet in China.
While originally contracted to produce a video highlighting Wah Yuet's manufacturing capabilities, it was apparent very quickly that your understanding of our requirements, combined with your experience, were the perfect fit to create a new logo and style guidelines for the company. While relatively small in scope, you were dedicated to the success of the project and I am pleased to say that you hit the bullseye!
Service delivery is precisely what was asked, while respecting deadlines and budget constraints. Digital Tsunami are very good value for money, particularly for quick wins without long pre-planning project phases.