Ensō Screen identity

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Overview

Ensō Screen is an Australian production company, developing limited series and feature film projects.

The first step was conceiving and creating new identity, based on the Japanese Zen Buddhist ensō symbol, which represents a pursuit for perfection and an appreciation of the imperfection of nature.

Creating a new identity for a startup (or reinventing or refining the identity of an established enterprise), is a process we call ‘The birth of a brand’. Any brand identity is comprised of: a brand name (and domain name), logo, font, colour palette, ‘tone of voice’ and visual assets.

Simplicity in design is the goal. Good design is not about elaboration, but simplification .. until only the purest essence remains .. to convey the message most potently. However, achieving simplicity sometimes requires considerable thought and time.

A font was selected for its legibility and character.

Ensō Screen

Details

Client: Ensō Screen
Solution/s: branding
Sector/s: screen production
Region/s: Asia / Pacific, Australia, Americas, EMEA
Language/s: English
Scope: identity development
Features brand development, logo development

From Our Clients

Quotation Mark

I have viewed all the videos and would like to commend you on the excellent quality.

I would like to thank you for the excellent editing which portrays the event as dynamic and stimulating.

Marika Janis
Executive Director, NSW Branch
Sydney, NSW, Australia
Australia China Business Council
Quotation Mark

You are a true professional Andrew, and your team was very impressive.

The results will be seen around the globe shortly as we embark on our new advertising campaign. I do greatly appreciate the extra lengths you went to under difficult circumstances, to help us achieve our goal.

Jamie MacDonald
Senior Manager, Consumer Marketing & Planning
Hong Kong
Hong Kong Tourism Board
Quotation Mark

Andrew and his team have provided consistently good service and met both our needs and expectations. He certainly knows his stuff and delivers workable web solutions in a highly professional manner.

Dr Adrian Cohen
CEO
Sydney, NSW, Australia
Immediate Assistants
Quotation Mark

I don't know what you do, but you do it well.

Aimee An Duffy
Chantrepreneur
Gwynedd, Wales
Quotation Mark

Digital Tsunami provided an outstanding service throughout the whole web development process. Andrew spent extensive time early on to understand our business in order to provide additional conceptual and strategic contributions to the brand and corporate identity of Kinetic Defence Services to ensure the message was clear, precise and appealing to the target audience.

The development process was smooth and efficient and enabled us to have an input throughout to guarantee total satisfaction with the final look and feel of the site.

Angelo Mastropietro
Director
Sydney, NSW, Australia
Kinetic Defence