Ensō Screen identity
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Overview
Ensō Screen is an Australian production company, developing limited series and feature film projects.
The first step was conceiving and creating new identity, based on the Japanese Zen Buddhist ensō symbol, which represents a pursuit for perfection and an appreciation of the imperfection of nature.
Creating a new identity for a startup (or reinventing or refining the identity of an established enterprise), is a process we call ‘The birth of a brand’. Any brand identity is comprised of: a brand name (and domain name), logo, font, colour palette, ‘tone of voice’ and visual assets.
Simplicity in design is the goal. Good design is not about elaboration, but simplification .. until only the purest essence remains .. to convey the message most potently. However, achieving simplicity sometimes requires considerable thought and time.
A font was selected for its legibility and character.
Details
| Client: | Ensō Screen |
| Solution/s: | branding |
| Sector/s: | screen production |
| Region/s: | Asia / Pacific, Australia, Americas, EMEA |
| Language/s: | English |
| Scope: | identity development |
| Features | brand development, logo development |
From Our Clients
(We) took a fairly substantial audit of .. sophisticated sites both technically and creatively .. Out of six prominent designers, Digital Tsunami stood out.
The quality of the images, the sophisticated management of text .. together with smooth animations makes (our) website of very high calibre.
I would personally rate this site in the top 2 percent of world wide web sites today.
The MULS Executive is delighted with this aesthetically pleasing, user friendly site.
We found Digital Tsunami to be a full-service operation and we are satisfied with the products delivered: from the (identity), banners, business cards, letterheads, to the student magazine.
Andrew and the team at Digital Tsunami are an absolute joy to work with, going above and beyond to design and host an amazing website for Cameragal Montessori School. Their work has led to an increase in enrolments and greater visibility within the community. They are always quick to make suggestions for improvement and implement changes - the embodiment of great customer service.
I would like to thank you for your tremendous contribution to Foodbank over the years.
The organisation certainly wouldn’t be where we are today without your support!
We were very happy with the development process and the outcome. The objectives have all been achieved, in terms of usability and ease of use in updating the site. You definitely nailed both of these.