Web Audit Report criteria
September 13, 2012How do you measure the success of your web presence?
Google Analytics? Sales? The phone ringing?
Digital Tsunami offers a professional, objective and FREE website evaluation service.
50 criteria are checked on your current website and extended web presence, and collated into 4 categories:
- Content
- Usability
- SEO
- Social Media
Criteria measured include the freshness, clarity and engagement of content; the consistency of branding; the speed of page load and keyword density; the accessibility of navigational elements; the functional attributes which result in high level Usability; the optimisation of site structure and individual pages; and the extent and engagement of the brand and the site with social media.
Each component of your web presence is awarded a pass/fail score. The total is converted into a percentage measured against an optimal web presence.
The objective of a Web Audit is to identify areas where your site can be improved, as a roadmap for greater efficiency and impact for your web presence, and an increase in your brand’s reputation and engagement.
The vertically condensed chart below shows the report’s structure.
To request your obligation FREE Web Audit Report, please complete the application form.
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