Happy Lunar New Year
February 5, 2016恭禧發財. Gong Xi Fa Cai. Kung Hei Fat Choi. Chúc Mừng Năm Mới.
Whatever your language, Happy New Year.
The lunar new year starts at the second new moon after the (northern hemisphere) Winter Solstice. Celebrated by people of Chinese origin the world over, each lunar year is attributed to a sign of the zodiac.
In the 12 year cycle of the Chinese astrological calendar, 2016 is a Year of the Monkey.
The Wu Xing (Five Elements) sign of the Monkey is Jin (metal), which indicates brilliance and perseverance. Chinese zodiac analysts say that people born in a year of the Monkey have business traits of intelligence, eloquence, adaptability, flexibility. Their personal traits are: brilliance, independence, honesty, cordiality and positivity. Monkeys are reputedly problem-solvers, strong leaders and highly sociable.
Throughout China and in Chinese communities around the globe, celebrations with dragons, sea-lions, lanterns and firecrackers will celebrate the new year. Many businesses close for extended periods, and many employees in the Greater China region take annual leave and visit families at ancestral homes.
In the Chinatowns of major cities across the world, there will be activities in which the whole family can watch or participate. For details of activities in Hong Kong or Sydney, visit: discoverhongkong.com or sydneychinesenewyear.com.
Digital Tsunami was founded in Hong Kong in 1996. Creative Director, Andrew W Morse, has an understanding of the Greater China market and Chinese business philosophy and practice. He first visited the mainland in 1986, and built up 关系 (guanxi) as lived, worked, travelled and filmed for clients across China. Morse has worked in cities from Yinchuan and Xi’an in the central north to Tianjin in the north east, Taipei and Shanghai in the south east to Zhuhai and Macau in the south.
Last year, he was in a north western province of Ningxia (near Inner Mongolia), producing online, print and video solutions for manufacturing, power production and real estate companies.
The company has also worked for and with people of Chinese heritage in Australia, Canada, Fiji, Hong Kong, Indonesia, Macau, Malaysia, New Zealand, The Philippines, Singapore, the USA and VietNam.
Digital Tsunami delivers branding, eStrategy, interactive, photography, print, video and web solutions to Chinese clients and businesses in China or promoting their products and solutions to the immense China market.
To promote your brand in this challenging new year of the Monkey, contact Digital Tsunami today (or as soon as you return from festivities)!
From Our Clients
We are very pleased with the end result. It was good to have you pushing us along for material in order that we met the agreed completion deadline - you certainly are good project managers!
I worked with Andrew on a photography project that involved a high level of visual complexity for a multinational client. Andrew was clear and professional in his briefing, but at the same time, was open to other ideas and approaches.
We are delighted with our new website and early feedback from clients and associates is very positive.
The overall impression is that it is a very professional, informative website and conveys the feeling that Sefiani is a quality organisation with skilled, friendly staff.
Thank you for all your help and patience in working with us for this successful outcome.
Andrew helped us to see the potential of video in bringing our new website to life.
He held our hand through the process, making it as undaunting as possible.
He delivered a great selection of videos (from a one-day shoot), that really tell the Foodbank story and will be a great addition to our communications.
By taking the time to understand our business, industry and vision, Digital Tsunami created a site that truly reflected our leadership position in the market and our strategic direction.
Digital Tsunami's expertise in visual design, photography, website navigation and business writing, resulted in an extremely effective website.
The project was expertly managed from end to end which resulted in a fast and efficient process.