2013. The Year in Review .. and the future.
December 14, 2013As we approach the end of an exceptionally productive year at Digital Tsunami, we are just completing the migration of our web hosting to a private node in an Australian, Tier III, carrier-grade data centre. Our node has 64GB RAM, which is distributed between multiple ‘private clouds’; exclusive ‘private clouds’ for some of our publicly listed company clients; and a dedicated Windows server for some of our very long-term clients.
The year started on a remote location, producing photography for an energy provider, just south of Inner Mongolia.
Throughout 2013, we delivered solutions across a full range of marketing communications: branding, eStrategy, identity, photography, print, mobile, web and video. The projects ranged from: an eDM and TVC campaign for News Limited; a responsive site for a former Rio Tinto executive; a video for a food supplier to major Australian supermarkets; digital signage for a Sydney CBD office building; print design for financial software: video for the Australian Web Awards; branding for companies in Australia, Hong Kong and the USA; and deploying a contemporary web presence across all state and territory branches of a national charity.
Solutions were delivered to clients operating in the diverse sectors of: Advertising & Marketing, Broadcasting, Communications & Entertainment, Building, Construction & Engineering, Consumer Goods and FMCG, Corporate Services, Design, Education and Training, Energy & Environment, Food & Beverage, Government, Healthcare, Hospitality, Manufacturing, Media & Publishing, Real Estate, Resources, Retail, and Safety & Security.
Ending the year with the data centre move was a challenge. Thousands of site files, databases, email addresses and domain names had to be replicated. While many migrations occurred seamlessly and went unnoticed by the client, others required the careful attention of our indefatigable team of database, CMS, developer and data centre specialists, led by Creative and Technical Director Amir. Adam, Adeline and Luke applied extreme dedication to delivering excellent outcomes on several exceptionally intricate implementations.
Managing the migration required attention to a vast array of hardware and software components and server configurations. Our daily internal and external conversations were replete with data centre language: DB backup, RAID array, application pool, backward compatability, 301 redirects, CMS caching, nameservers, DNS, TXT, PTF, CNAME, MX record, A record, delegation, propagation and migration.
Our objective has always been to deliver high ROI to our clients, via a high-level comprehensive hosting service on a secure, rapid platform. The new hosting environment ensures a massive increase in pageload speed, due to virtualisation, massive RAM and exclusivity. A relatively modest number of clients are on each customised private cloud. One of our clients reported that his new private cloud is ten times faster than his previous hosting.
Our elegantly simple and flexible, proprietary, DeployControl content management system, was developed by Digital Tsunami in 2005, and powers a number of national and multi-national clients. We are gratified to retain clients for long periods.
Founded in 1996, Digital Tsunami still works with companies for which we commenced work last century! For one of these, we have provided branding, estrategy, mobile, photography, print and web solutions.
As the calendar year winds down and we take time to reflect on the year past and that to come, consider what marketing communications solutions your brand requires to increase sales and revenue.
After a safe, refreshing and happy festive break, we look forward to hearing from you in 2014.
From Our Clients
Andrew and his team have provided consistently good service and met both our needs and expectations. He certainly knows his stuff and delivers workable web solutions in a highly professional manner.
Once again, thanks for your promptness and partnership.
The current challenge of my job at Abbott is one of the greatest I've faced in 25 years of IT career. It's reassuring to know I can count on people like you when things go wrong.
I happily recommend Andrew and the Digital Tsunami team.
I have dealt with many web marketing and support companies over the years, and have been very impressed with Digital Tsunami's response, advice and understanding of their field. I recommend talking to Andrew about your next web project.
Digital Tsunami is awesome.
Knowledge far beyond my expectations, led to the site being beautifully creative with simplicity, which is just perfect for a young female artist.
Andrew's patience and respect was impeccable, but what I loved most, was that he just knew what to do EVERY single time ... just the perfect web creator.
Thank you Digital Tsunami. Thank you Andrew
Andrew W Morse and the Digital Tsunami team are world class, creative professionals in the challenging and highly competitive business of web page design and utilisation.
He understands business, he understands marketing, he understands communication and he understands design. And most importantly, his web pages pay for themselves within weeks of going online.