Widelines ethical behaviour initiative

Digital Tsunami is a signatory to the Widelines ethics initiative.

Widelines was launched in 2014, and immediately adopted by the Australian Web Industry Association (AWIA). As an AWIA business member, Digital Tsunami was invited to subscribe to the guidelines.

Recognising universal value in the adherence to and promotion of industry standards, Digital Tsunami is committed to the Widelines policies, principles and practices and has subscribed to maintain these standards.

An ethical relationship with clients has always been one of our highest priorities. We have received feedback from many clients as a testament to our success in the application of this philosophy.

Widelines is intended as a set of guidelines for web developers, web designers and search marketing professionals at all levels, who may be working within multinational corporations or as individual freelancers. It is based on the knowledge advantage that most developers have over their clients, in a world where technological advancement is rapid, extensive and continuous.

The ethical guidelines encompass professional conduct, operational practices and relationships with clients, in order to better help educate clients, improve communication and reduce disagreements. Specific areas include:

  • Communication
  • Education
  • Honesty
  • Integrity
  • Professionalism
  • Transparency

The Widelines site offers resources on:

Digital Tsunami has become aware of unethical behaviours, through clients who have been poorly, maliciously or just inefficiently treated by suppliers in the past. The impact of anything less than completely professional treatment by practitioners, has the potential to tarnish an entire industry.

At Digital Tsunami, we consistently work to retain a reputation which has been consolidated over 17 years, and welcome the opportunity to contribute to the efficient and evocative marketing communications of your brand.

To discuss online and offline solutions for your business, please contact us today.

From Our Clients

Quotation Mark

Thank you for the development of an updated brand image for Wah Yuet in China.

While originally contracted to produce a video highlighting Wah Yuet's manufacturing capabilities, it was apparent very quickly that your understanding of our requirements, combined with your experience, were the perfect fit to create a new logo and style guidelines for the company. While relatively small in scope, you were dedicated to the success of the project and I am pleased to say that you hit the bullseye!

Stephen Pollack
Marketing Director
Lexington, Kentucky, USA
Quotation Mark

.. very knowledgeable, creative and patient while also pushing me to work through the many decisions such a project involves.

Corinna Sager
President
Montclair, New York, USA
Lifestyle International
Quotation Mark

Central to the development process is Digital Tsunami’s thorough understanding of the project needs, clear and constant communication, and creative, innovative and meticulous approach to delivering solutions.

Sharon Don
General Manager, Products and Services
Sydney, NSW, Australia
Personal Broadband Australia
Quotation Mark

This is fantastic. Thank you. I really appreciate all the work you have done for us!

Marietta Courtney
Principal
Sydney, NSW, Australia
Cameragal Montessori School
Quotation Mark

Andrew and the team at Digital Tsunami are an absolute joy to work with, going above and beyond to design and host an amazing website for Cameragal Montessori School. Their work has led to an increase in enrolments and greater visibility within the community. They are always quick to make suggestions for improvement and implement changes - the embodiment of great customer service.

Kellie Beumer
Marketing Officer
North Sydney, NSW, Australia
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