Navigating the Social Media pathway
July 30, 2012On Facebook, almost a billion users “Like” products and brands, and promote their own opinions, images, comments, videos and links.
On Twitter, half a billion active users do the same (except in 140 characters or less)!
On LinkedIn over 160 million professionals join groups, follow companies, pose questions, present polls, enter discussions, offer recommendations, connect to individuals, post credentials, develop careers, pursue and business leads and sales.
However, an understanding of online customer behaviour and an effective strategy is fundamental to ensure that your business ‘stays on track’ in social media.
Although LinkedIn launched in May ’03, Facebook in February ’04 and Twitter in March ’06, (making them ancient in Interwebs years), they are still precarious territory for many businesspeople whose communications experience precedes them.
Hannah Atkinson of Return on Digital (UK), has introduced an infographic which addresses interaction and brand engagement with Facebook, Twitter and LinkedIn, for businesspeople unfamiliar with these dominant social media platforms.
Source: Return On Digital
From Our Clients
Thanks to you and the Taishan production crew. Andy and the rest of the team were outstanding. Their professionalism was evident the entire time and they seemed to build a nice relationship with the factory employees, which led to a real spirit of cooperation. My sincere thanks for a job extremely well done.
I would like to thank you for your tremendous contribution to Foodbank over the years.
The organisation certainly wouldn’t be where we are today without your support!
Andrew helped us to see the potential of video in bringing our new website to life.
He held our hand through the process, making it as undaunting as possible.
He delivered a great selection of videos (from a one-day shoot), that really tell the Foodbank story and will be a great addition to our communications.
Andrew was able to create an entirely new website in a short period of time and to budget. He and his team worked very well with both our Marketing and IT team.
I don't know what you do, but you do it well.