Is there a difference between your mindset when using a professional network and a social network? Not only has LinkedIn said “Yes“, but has produced an infographic to explain the rationales and provide insights into our behaviours. Source: LinkedIn
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How do you measure the success of your web presence? Google Analytics? Sales? The phone ringing? Digital Tsunami offers a professional, objective and FREE website evaluation service. 50 criteria are checked on your current website and extended web presence, and collated into 4 categories: Content Usability SEO Social Media Criteria measured include the freshness, clarity and …Read More…
As the use of social networks increases, so to do the methods of measuring influence. Three platforms which evaluate your social activity and influence are Klout, Kred and PeerIndex. Social tools give individuals a mass-broadcast platform, which is more networked and therefore offers a potentially broader audience than any soapbox, pulpit, microphone, newspaper or television broadcast. …Read More…
Why are so many infographics based on social networks and business? Simply because social networks are so critical to marketing and the numbers just keep increasing. Plus, they make for great visuals! This infographic from the folks at SDL | SM2 concisely presents and evaluates the top nine social media networks for business. Companies are increasingly utilising YouTube …Read More…
On Facebook, almost a billion users “Like” products and brands, and promote their own opinions, images, comments, videos and links. On Twitter, half a billion active users do the same (except in 140 characters or less)! On LinkedIn over 160 million professionals join groups, follow companies, pose questions, present polls, enter discussions, offer recommendations, connect to individuals, post …Read More…
