eDM DevelopmentMarch 4, 2017
Electronic direct marketing (or electronic direct mail) refers to HTML email, which is often customised for each individual recipient or integrated with a database (as is Variable Data Printing for print materials). The eDM can contain: images, recipient names and links, and can be responsive, so that it behaves appropriately on a plethora of desktops or handheld devices.
Strategy, design, development and testing are all crucial to eDM campaigns. Digital Tsunami has developed eDMs for financial and educational institutions, manufacturers, publishers, retailers and community organisations, directly and also through advertising and PR agencies.
We test coding on a comprehensive platform, which validates compliance with a range of email clients (AOL, Gmail, Hotmail, Outlook, Thunderbird, Yahoo), browsers (Chrome, Firefox, IE, Safari and Opera), mobile hardware (Android and iOS smartphones, phablets and tablets) and operating systems (Android, iOS).
From Our Clients
With a brief timeline to ensure we had a web presence and launch coinciding with our 10 year anniversary, Digital Tsunami delivered. On time. On budget. Great Effort!
Thank you for all your efforts in creating our new website which achieves our agreed objectives : elegantly smart, yet understated, professional and easy to use.
The team at Digital Tsunami was incredibly responsive, delivering a solution well ahead of deadline. Their technical knowledge was exceptional, they were innovative, and they were very meticulous. What's more, they understood my business and technical requirements and translated them into a user-friendly, refined, professional site which is conceptually simple and cohesive.
Since 2003, Digital Tsunami has collaborated with Personal Broadband Australia to deliver many online solutions, including the latest www.pba.com.au site.
Central to the development process is Digital Tsunami's thorough understanding of the project needs, clear and constant communication, and creative, innovative and meticulous approach to delivering solutions.
The results are clean, intuitive, refined and cohesive, with rapidly loading pages and extremely high usability.
The benefit to PBA of this long-term relationship has been the highly effective way in which Digital Tsunami has implemented and enhanced my vision on every project.
Service delivery is precisely what was asked, while respecting deadlines and budget constraints. Digital Tsunami are very good value for money, particularly for quick wins without long pre-planning project phases.