Optim truck wrapClose
Optim is an Australian logistics provider delivering global solutions for high value and time-critical transport challenges.
The latest design task has been ‘wrap’ artwork for the cab, aerodynamic roof fairing and rear doors of an Isuzu Tautliner pantech truck. Extending a concept design included in the original identity presentation; body panels display a solid corporate blue background with white logo, wordmark and brandline, over the ‘watermark’ of a cropped, oversize, icon. The curtain sides of the Tautliner are blue, ensuring a bold overall appearance.
As with all the most powerful identities, the icon combines literal and symbolic elements. The origin is the capital ‘O’ of Optim; the circular wheels of vehicles in a shipment’s journey; supplemented by the Zen ensō symbol to represent the search for perfection, and a wholistic, agile approach to problem solving around the globe.
Digital Tsunami has designed a website, video, electronic document templates, presentation folder, business cards, A5 notepads, and office signage.
Optim has also produced a multitude of premiums, including a sustainable carry bag, and even a ship model in Lego!
|Optim Global Logistics
|Asia / Pacific, Australia, EMEA, Americas, Africa
|print design, brand development
From Our Clients
We are delighted with our new website and early feedback from clients and associates is very positive.
The overall impression is that it is a very professional, informative website and conveys the feeling that Sefiani is a quality organisation with skilled, friendly staff.
Thank you for all your help and patience in working with us for this successful outcome.
I'm very pleased with my new website. Clean, crisp and well-ordered. Many thanks to Andrew and the team at Digital Tsunami for their speedy work and dedicated follow up, ensuring a glitch-free launch!
We are very pleased with the end result. It was good to have you pushing us along for material in order that we met the agreed completion deadline - you certainly are good project managers!
Andrew and his team at Digital Tsunami were the developers behind our micro site for Fearless.
I like the way they work (efficient, effective) and delivered a great site, on time.
I could not be more delighted. Once again Thank You. You and your team at Digital Tsunami have been incredible.