Newsprint has become a Point of Purchase. What could be easier than pointing your smartphone at a QR code in newspaper ad to buy the product? QR codes have been around for many years. We are becoming accustomed to seeing them in magazines, on products and retail storefronts. They are even appearing on business cards, …Read More…
PayPal HereTM, is a new and simple way to accept credit and debit cards and PayPal, any time, anywhere, via your iPhone and a lightweight plugin device. The devices have been shipped to early adopters who registered interest when the release was announced in early 2012. This convenient e.commerce solution consists of an iPhone app (running on iOS 4) and a …Read More…
In the U.K., Burberry devoted 60% of its’ promotional budget to social media, and what did it achieve? 12 million “Likes” on Facebook. That’s what it achieved! Source: Tamba.co.uk
