Schindler escalator copywriting
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Overview
The Schindler Group is a manufacturer of escalators, elevators, and moving walkways worldwide, founded in Switzerland in 1874. Schindler produces, installs, maintains and modernizes elevators and escalators in commercial, residential and high-rise buildings.
A brochure was produced for the new 9300 model escalators. Designed by Yaean Design, Shanghai, refinement and customisation of the supplied technical content was required.
Digital Tsunami was commissioned to provide copywriting and editing of the text for the English language market.
Details
| Client: | Schindler |
| Solution/s: | |
| Sector/s: | Building, Construction & Engineering |
| Region/s: | Asia Pacific |
| Language/s: | English |
| Scope: | copywriting |
| Features | Copywriting and text editing. Liaison with the design studio in Shanghai. |
From Our Clients
The launch .. was a success. We were able to present this live on a Wireless connection during our Sydney, Australia sales conference on a location with very limited internet bandwidth. This proves the technology used .. renders light webpages which are easy to download on a browser.
Comments I've heard from our employees were all positive and reflected precisely what we were looking for: a simple but concise, clean and effective webpage.
We acknowledge the timeframe given to you was extremely short but nevertheless you have sucessfully delivered the project on schedule .. the critical success factor was communication and availability of Digital Tsunami's team.
I am very glad we were able to partner with such a professional team as yours and I am confident any other initiatives with you will be as successful.
Clients have really appreciated the video .. sales staff are so pleased to have this tool. It is very empowering to show.
I worked with Andrew on a photography project that involved a high level of visual complexity for a multinational client. Andrew was clear and professional in his briefing, but at the same time, was open to other ideas and approaches.
Your team has been great to work with. Tamara is very quick to catch on to things and Amir's code and CSS has impressed David due to its' simplicity and elegance.
With a brief timeline to ensure we had a web presence and launch coinciding with our 10 year anniversary, Digital Tsunami delivered. On time. On budget. Great Effort!