Optim print collaterals
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Overview
Optim has a reputation for facilitating solutions for internationally challenging, exceptionally valuable and critically time-sensitive logistics with a highly agile approach and exceptionally personalised service.
Digital Tsunami has closely collaborated with Optim to ensure branding consistency across all client touchpoints.
Firstly, Digital Tsunami refreshed the 1992 Optim identity. Secondly, electronic document templates were designed. Thirdly, business cards and A5 notepads were designed and printed, ‘wrap’ artwork for a prime mover designed, and office signage co-ordinated. Fourthly, Digital Tsunami developed the online presence and edited a dynamic video to convey the geographical and transport methods utilised in serving Optim clients.
The most recent deliverables included a high-end presentation folder and electronic templates for datasheets and case studies. These will be utilised for new business pitches and printed quotations.
By designing electronic templates, Optim’s investment is maximised, as they enable bespoke in-house customisation and on-demand printing.
The presentation folder was designed with powerful visuals and minimal text (logo and brandline only), to maximise shelf life, as future telephone or address changes will not render the folder redundant.
The folder was printed on stiff card with spot colour, matt lamination and a gloss spot UV finish, to maximise impact. An impressive image of a vast load of equipment on a tarmac awaiting aircraft loading, was printed on the inside of the folder and the document flaps, to maximise impact when opened.
Details
| Client: | Optim Global Logistics |
| Solution/s: | |
| Sector/s: | logistics |
| Region/s: | Asia / Pacific, Australia, EMEA, Americas, Africa |
| Language/s: | English |
| Scope: | |
| Features | brand development, logo development, print design, web development |
From Our Clients
Andrew W Morse and the Digital Tsunami team are world class, creative professionals in the challenging and highly competitive business of web page design and utilisation.
He understands business, he understands marketing, he understands communication and he understands design. And most importantly, his web pages pay for themselves within weeks of going online.
Thanks to you and the Taishan production crew. Andy and the rest of the team were outstanding. Their professionalism was evident the entire time and they seemed to build a nice relationship with the factory employees, which led to a real spirit of cooperation. My sincere thanks for a job extremely well done.
Digital Tsunami has supported us for many years now, and we continue to be impressed by the standard of service and advice. We not only get quality web design and implementation, but also honest feedback and suggestions which are crucial to the final product.
Digital Tsunami is able to discuss ideas with us and then develop them into a practical solution online, and this ‘team’ effort ensures the results are of the highest quality.
When our website is the first thing people look to when making an assessment on our company, I’m pleased to know that we have Andrew and his team behind us.
Once again, thanks for your promptness and partnership.
The current challenge of my job at Abbott is one of the greatest I've faced in 25 years of IT career. It's reassuring to know I can count on people like you when things go wrong.
Andrew and the team at Digital Tsunami are an absolute joy to work with, going above and beyond to design and host an amazing website for Cameragal Montessori School. Their work has led to an increase in enrolments and greater visibility within the community. They are always quick to make suggestions for improvement and implement changes - the embodiment of great customer service.