Fairmont hotel datasheet copywriting
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Overview
Fairmont Hotels & Resorts is a chain of luxury hotels operating 75 properties in 24 countries, including The Plaza in New York, The Savoy in London and the Fairmont Peace Hotel in Shanghai.
The Fairmont Nanjing hotel occupies the upper floors of the ultra-contemporary Jin Ao Tower, with a facade resembling an immense Chinese lantern.
An English language brochure was produced for the property. Designed by Yaean Design, Shanghai, refinement of the English text and compliance with the Fairmont writing style guide was required.
Digital Tsunami was commissioned to provide copywriting and editing of the text for the English language market.
Details
| Client: | Fairmont |
| Solution/s: | |
| Sector/s: | Hospitality |
| Region/s: | Asia Pacific |
| Language/s: | English |
| Scope: | copywriting |
| Features | Copywriting and text editing. Liaison with the design studio in Shanghai. |
From Our Clients
The services provided included the registration of our domain name, establishment of our email accounts, and development & hosting of our website, were all executed rapidly and effectively. We also appreciate the service of upgrading our list of 150 shelf company names (in Chinese characters and English) every 2 weeks.
We valued the high level of creative design provided by Digital Tsunami, both for the website and the corporate identity.
Central to the development process is Digital Tsunami’s thorough understanding of the project needs, clear and constant communication, and creative, innovative and meticulous approach to delivering solutions.
Andrew has a unique understanding of global business communication, combined with proven creativity in concept, design and production. He is extremely responsive to client’s requirements and has the ability to adapt and implement solutions extremely quickly in competitive markets.
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