Abbott PEI presentation video

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Overview

Abbott (NYSE:ABT), is a global, broad-based healthcare company with sales, manufacturing, research and development, and distribution facilities around the world.

Solvay Pharmaceuticals, developer of Creon, had sponsored an annual national seminar series, presented by a succession of world authorities on Pancreatic Endocrine Insufficiency (PEI). Creon has delivered impressive results in the treatment of PEI. These speakers present to clinicians, surgeons and gastrointestinal specialists in major cities around Australia.

For those unable to attend, Digital Tsunami was commissioned to produce videos of these seminars. After shoots in Brisbane, Melbourne and Sydney with four internationally renowned speakers, videos were produced and distributed. Initially on DVD, in clear cases with printed DVD discs and case sleeves, these videos were subsequently distributed by Abbott on branded USB sticks in clear cases.

Solvay Pharmaceuticals was sold to Abbott in early 2010, for EUR 5.2 billion.

After the acquisition, Digital Tsunami continued to shoot video for Creon and host and maintain Duodopa and Influvac product websites for Abbott.

 

Details

Client: Abbott Australia and New Zealand
Solution/s: video
Sector/s: healthcare
Region/s: Asia/Pacific
Language/s: English
Scope: location production, editing, post production
Features dual camera shoot (Sydney, Australia)

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Leighton International
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Claudio Falcão Gomes
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Pymble, NSW, Australia
Solvay Pharmaceuticals
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