Craig Defence video

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Overview

As a leading manufacturer of combat-proven body armour systems for defence force and police force personnel, ballistic glass and ballistic plates for aircraft, land transport and marine vessels Craig International Ballistics needs little introduction to armed forces in Australia. The company is ISO 9001 certified and has been producing security solutions since late last century.

However, all companies need to keep existing clients informed of recent developments and present their capabilities to national or international prospects.

Digital Tsunami was commissioned to produce a video to showcase the company. The objective was to convey the manufacturing capability, ISO 9001 certified processes, ballistics testing to international standards; and the quality of materials, personnel and practices.

To achieve this objective, Andrew W Morse first determined to deliver the video in 4K resolution. Secondly, an aerial camera operator and an experienced local videographer (with whom the director had previously worked) were contracted. Thirdly, the manufacturing complex was visited, to conceive a visual concept and plan the schedule for the shoot. Fourthly, a music track with an appropriately high tempo was selected. Fifthly, (because of the third step), we achieved a very high number of daily ’camera set ups’ (individual camera shots). Sixthly, we filmed in Melbourne at the test centre and shot six locations on the one property. Finally, the footage was edited into a tight, powerful three minute video.

The client was provided with both 4K and HD files, and uploaded an HD version of the video to Vimeo, which was embedded into the website.

Digital Tsunami developed a responsive web presence for Craig International Ballistics in 2014, after delivering a new identity.

ballistics.com.au

Details

Client: Craig International Ballistics
Solution/s: video
Sector/s: manufacturing, safety & security
Region/s: Asia/Pacific
Language/s: English
Scope: video production and post-production
Features aerials, 4K

From Our Clients

Quotation Mark

You have demonstrated patience, perseverance, attention to detail and a rare ability to perceive what was needed even when we didn't. We are delighted with the site, it performs and looks great and our enquiry rate since it superseded our previous website has already increased by 20%.

David Chapman
Operations Manager
Bankstown, NSW, Australia
Aerospace Aviation
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By taking the time to understand our business, industry and vision, Digital Tsunami created a site that truly reflected our leadership position in the market and our strategic direction.

Digital Tsunami's expertise in visual design, photography, website navigation and business writing, resulted in an extremely effective website.

The project was expertly managed from end to end which resulted in a fast and efficient process.

Robert Keiller
Finance Manager
Portland, Victoria, Australia
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Andrew and his team have provided consistently good service and met both our needs and expectations. He certainly knows his stuff and delivers workable web solutions in a highly professional manner.

Dr Adrian Cohen
CEO
Sydney, NSW, Australia
Immediate Assistants
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Andrew and his team at Digital Tsunami were the developers behind our micro site for Fearless.

I like the way they work (efficient, effective) and delivered a great site, on time.

Suzy Jacobs
Founder & Chief Inspiration Officer
Sydney, NSW, Australia
She Business
Quotation Mark

Thanks to you and the Taishan production crew. Andy and the rest of the team were outstanding. Their professionalism was evident the entire time and they seemed to build a nice relationship with the factory employees, which led to a real spirit of cooperation. My sincere thanks for a job extremely well done.

Stephen Pollack
Marketing Director
Lexington, Kentucky, USA
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