Oyster Shell Systems identity
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Overview
Oyster Shell Systems manufactures permanent housing which can be shipped and constructed rapidly anywhere in the world.
Consisting of pre-fabricated concrete walls and steel roof trusses, the homes are compliant with the:
- Building Code of Australia (BCA)
- California Seismic Code
- Florida Hurricane Code
- Nationwide House Energy Rating Scheme (NatHERS)
Digital Tsunami was commissioned to deliver a new web presence for Oyster Shell Systems to co-incide with their second phase of construction on a residential housing project in the Caribbean.
The existing identity was refined to reflect a more contemporary feel and integrate the new brandline: “All Steel. All Weather. All Standards.”
The components of the oyster shell and pearl reflect the protection of a valuable asset (the homeowners and residents), and the integrated single line brand name in a bold font reinforcing the product’s robust strength.
Details
| Client: | Oyster Shell Systems |
| Solution/s: | branding |
| Sector/s: | building, construction & engineering, manufacturing |
| Region/s: | Asia / Pacific |
| Language/s: | English |
| Scope: | identity development |
| Features | logo refinement, brandline development |
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