Video is powerful. Video is evocative. Video is fast. Whether live, animation or both, video is a sequence of individual images at the rate of 25 frames per second (fps). When watching video, how many of these frames does a person actually see? Let’s focus on two examples: As the Australian broadcast of the Formula …Read More…
Intensely concise, subliminal television advertisements (known as ‘blip-verts’), were released on an unsuspecting world in 1985. Some viewers died! Network 23, (responsible for creating blip-verts), went out of business a few years later. Blip-verts, Network 23 and the cyberpunk futuristic vision of “Max Headroom” were all fictional! However, the appetite in today’s developed society for ever-briefer snippets …Read More…
Erik Qualman (author of “Socialnomics”), has released a 2013 version of his now famous animated video, “Social Media Revolution“. Emphasising the astounding growth of social media, it includes examples like the Facebook launch of the Ford Explorer, which generated more traffic than a Superbowl ad! To have delivered more traffic than this behemoth, is an …Read More…
Shooting footage of Olympic yacht-racing is always a challenge. Yachts are usually too far away from land for even the longest lens, and all other camera platforms are far from smooth, whether from boats off the course but on the waves, or helicopters 500′ away or 1,000′ above (to eliminate downdraft from affecting the yachts). …Read More…
