In 2013, mobile phones will overtake desktops as the most commonly used device to access the web. This infographic from KissMetrics demonstrates some of the dramatic changes which are occurring. One study found that the mention of a location or city name in a mobile ad can improve click-through rates by 200%. (Click image to enlarge) …Read More…
The pace of change continues to accelerate. UK smartphone owners spend twice as much time online, than they do on voice calls. British telco O2 has reported that each day, UK smartphone owners on average, spend 24.8 minutes browsing the web, 17.5 minutes on social networks and 14.4 minutes playing games, but only 12.1 minutes actually …Read More…
