Aerial video is exciting. As humans need aided flight to take to the air, most viewers can only experience this perspective through video or computer graphics. For decades, filmmakers used fixed and rotary wing aircraft to present an aerial view. Now we use UAVs (unmanned aerial vehicles, a.k.a. ‘drones’) to capture stunning imagery from closer and sharper than ever …Read More…
One of the greatest joys of filmmaking is the constant acquisition of knowledge. Every project (feature film, television commercial, documentary or corporate video) offers opportunities to learn. Information can be discovered, whether about a new image capture technology, a time in history, management insights, or the technical aspects of a particular manufacturing process. A corporate …Read More…
Vestas has been awarded a large-scale customised service order in China, by long-term customer Hanas New Energy Group. The 600 MW firm and unconditional service contract is a customised and flexible solution covering all 250 wind towers over twelve Hanas power plants in Yanchi County of northwestern China’s Ningxia Hui Autonomous Region. Since Hanas entered …Read More…
What should be the focus of marketing for your business this year? We believe that the three keys for 2016 are: AR China video ALL brands should now have a responsive site with SEO, be engaging in conversation with clients / customers, stakeholders and the public on social media and be utilising appropriate video solutions or apps on mobile. Augmented …Read More…
Predictions are a dangerous thing. As the Danish Physicist Niels Bohr stated: “Prediction is very difficult, especially if it’s about the future.” At this time last year, I indicated that marketing focus throughout 2015 should be on three key things: Video China UGC My rationale was: due to the immense volume of video online, exceptional …Read More…
What would entice a group of film-makers to leave the comfort of a luxurious hotel bed at two in the morning? The opportunity to capture a stunning dawn sky, is the answer. In May 2015, Director Andrew W Morse, pilot Stuart Sharpless and gimbal-operator / editor Hari Ravi left the five-star Kempinski Hotel Yinchuan in the middle of the night, …Read More…
What should be the focus of marketing for your business this year? Certainly not some which we have identified in past years. Because by now, ALL brands should have a responsive site with SEO, be engaging in conversation with clients / customers, stakeholders and the public on social media and be utilising appropriate video solutions or apps on mobile. We believe …Read More…
