Widelines ethical behaviour initiative

Digital Tsunami is a signatory to the Widelines ethics initiative.

Widelines was launched in 2014, and immediately adopted by the Australian Web Industry Association (AWIA). As an AWIA business member, Digital Tsunami was invited to subscribe to the guidelines.

Recognising universal value in the adherence to and promotion of industry standards, Digital Tsunami is committed to the Widelines policies, principles and practices and has subscribed to maintain these standards.

An ethical relationship with clients has always been one of our highest priorities. We have received feedback from many clients as a testament to our success in the application of this philosophy.

Widelines is intended as a set of guidelines for web developers, web designers and search marketing professionals at all levels, who may be working within multinational corporations or as individual freelancers. It is based on the knowledge advantage that most developers have over their clients, in a world where technological advancement is rapid, extensive and continuous.

The ethical guidelines encompass professional conduct, operational practices and relationships with clients, in order to better help educate clients, improve communication and reduce disagreements. Specific areas include:

  • Communication
  • Education
  • Honesty
  • Integrity
  • Professionalism
  • Transparency

The Widelines site offers resources on:

Digital Tsunami has become aware of unethical behaviours, through clients who have been poorly, maliciously or just inefficiently treated by suppliers in the past. The impact of anything less than completely professional treatment by practitioners, has the potential to tarnish an entire industry.

At Digital Tsunami, we consistently work to retain a reputation which has been consolidated over 17 years, and welcome the opportunity to contribute to the efficient and evocative marketing communications of your brand.

To discuss online and offline solutions for your business, please contact us today.

From Our Clients

Quotation Mark

.. organised, meticulously detailed and yet flexible - always serving client needs to the highest standards. From a client perspective, you can expect high quality, timely completion and minimal fuss.

Michael Ney
Director
Sydney, NSW, Australia
Sensory Image
Quotation Mark

You are a true professional Andrew, and your team was very impressive.

The results will be seen around the globe shortly as we embark on our new advertising campaign. I do greatly appreciate the extra lengths you went to under difficult circumstances, to help us achieve our goal.

Jamie MacDonald
Senior Manager, Consumer Marketing & Planning
Hong Kong
Hong Kong Tourism Board
Quotation Mark

Digital Tsunami was professional, responsive and accurately interpreted our brief. The final result was a new website that was in keeping with the iBurst brand essence and proposition.

Lawrence Sank
Product Marketing Manager - Mobile Broadband
Sydney, NSW, Australia
Personal Broadband Australia
Quotation Mark

By taking the time to understand our business, industry and vision, Digital Tsunami created a site that truly reflected our leadership position in the market and our strategic direction.

Digital Tsunami's expertise in visual design, photography, website navigation and business writing, resulted in an extremely effective website.

The project was expertly managed from end to end which resulted in a fast and efficient process.

Robert Keiller
Finance Manager
Portland, Victoria, Australia
Quotation Mark

Andrew and his team have provided consistently good service and met both our needs and expectations. He certainly knows his stuff and delivers workable web solutions in a highly professional manner.

Dr Adrian Cohen
CEO
Sydney, NSW, Australia
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