Wah Yuet integrated solutionMay 15, 2011
As a brand of the global security corporation, Kaba (SIX:KABN), Wah Yuet is a massive manufacturing plant in Taishan, China. Wah Yuet manufactures security hardware solutions from key blanks to electronic door control systems, for clients across the globe.
With a 3 million square foot factory in southern China, Wah Yuet has attained ISO certification and delivers OEM services to recognised global brands. The company’s offices in Hong Kong manage international marketing.
On the basis of a design by the US-based Marketing Director, Digital Tsunami refined the identity to an ovoid shape reflecting the global market, containing three parallel oblique lines, representing access, strength and precision, and applied a contemporary font for the brand name and brandline, “Global Reach. Personal Touch.”
Digital Tsunami then developed detailed brand style guide documentation, with the colour palette, fonts and instructions for the presentation of the brand in multiple print and online applications.
These solutions follow many which Digital Tsunami has delivered to clients in the manufacturing and retail sectors.
From Our Clients
In taking the time to understand our business, industry and vision, Digital Tsunami created a site which strongly reflects our leadership position in the international market and our strategic direction.
Digital Tsunami's expertise in visual design, information architecture, innovative communication and evocative business writing, resulted in an extremely effective website which will contribute to our continuing expansion across the globe.
Thank you for the development of an updated brand image for Wah Yuet in China.
While originally contracted to produce a video highlighting Wah Yuet's manufacturing capabilities, it was apparent very quickly that your understanding of our requirements, combined with your experience, were the perfect fit to create a new logo and style guidelines for the company. While relatively small in scope, you were dedicated to the success of the project and I am pleased to say that you hit the bullseye!
.. very knowledgeable, creative and patient while also pushing me to work through the many decisions such a project involves.
Andrew helped us to see the potential of video in bringing our new website to life.
He held our hand through the process, making it as undaunting as possible.
He delivered a great selection of videos (from a one-day shoot), that really tell the Foodbank story and will be a great addition to our communications.
You are a true professional Andrew, and your team was very impressive.
The results will be seen around the globe shortly as we embark on our new advertising campaign. I do greatly appreciate the extra lengths you went to under difficult circumstances, to help us achieve our goal.