Today, typefaces are no longer the sole province of print media, but are read on a plethora of screen-based platforms; desktop and laptop computers, phablets, tablets, smartphones; as well as a diversity of specific e-Readers (including Cybook, Icarus, PocketBook, Pyrus, Nook, Kindle and Kobo)* People view Internet sites on handheld devices and read e-books on computers as …Read More…
Since it was introduced in March 2012, the lightweight triangular PayPal HereTM cardreader device has been a simple way to accept mobile credit and debit cards and PayPal via an iPhone. PayPal Here is a payment system which uses an app and a portable Bluetooth chip and PIN card reader to easily accept debit or credit card payments. Read about the original device PayPal Australia …Read More…
Over the 3 years to Q4 2014, time spent watching video on handheld devices has increased by 719%. The Global Video Index Q4 2013, just released by Ooyala, has revealed record growth of video viewing on smartphones and tablets. As predicted in Q1, growth over the year doubled. In Q4, the time consumers spent watching …Read More…
The majority of Australians (82 per cent), now spend an average of 23.3 hours online, each week. This is revealed in the “2013 Australian Connected Consumers Report” a comparative study of Australian connected consumers in 2003 and 2013, has been published by global information and measurement company, Nielsen. Cross-Platform Research Director at Nielsen, Melanie Ingrey, stated: “Australians …Read More…
Video has impact. Visually, emotionally, commercially and especially on SEO. For intensely visual humans, the power of strong video lies in converting images instantly into emotions. For search engines, conveying data by video elevates the ranking in organic search results. Three videos which I have presented recently in LinkedIn, Facebook and other social media, are …Read More…
In 2014, the number of smartphones in use globally is anticipated to exceed the number of PCs. The annual sales of smartphones exceeded desktop computers in 2013. PCs in use around the globe number more than 1.5 billion, and they are generally used for a longer span than smartphones, (which are more frequently replaced, as new …Read More…
Last year, we predicted that the three most critical promotional tools for the year were mobile social media video This proved true, and these three will remain essential in 2014. However, the success of each has necessitated even greater effectiveness to attain cut-through in markets where there is massive competition for customer attention. Here are …Read More…
Why does Digital Tsunami advocate WordPress? Corporations require security, stability, efficiency and high ROI in all operations. When developing digital solutions, it is critical that these attributes are delivered by the content management system (CMS). However, not all CMS are created equal, and as the marketplace is replete with them, so the justification must be …Read More…
Brands with the greatest volume of human interactions are rapidly adopting technology which accelerate transaction speed whilst retaining utmost safety and security. A perfect example of a high value, high volume and rapid transaction is the airline boarding pass. Millions of travellers board aircraft every single day. Ensuring faster and more accurate boarding converts to …Read More…
Commencing at the Sydney Convention and Exhibition Centre on Tuesday 27 August, the major AV industry exhibition Integrate 2013, will engage with visitors at an unprecedented scale via an app for handheld devices. Registered visitors are invited via smartphone message to download the app, which allows them to plan their attendance at events, access an electronic floor plan, …Read More…
