After developing a government-level sales presentation for a manufacturing client last year, we were recently asked to format a bid document for the same company. Neither of these tasks is a core competency, but the close relationship between Digital Tsunami team-members and our clients is based on supporting their brands across all customer and prospect …Read More…

Surpassing Facebook to become the first Chinese stock to to enter the top six global listed stocks with a market capitalisation of over 500 billion. On 20 November, Tencent (SEHK: 700) attained a valuation of USD 522 billion. Founded in 1998, Tencent released the WeChat mobile app in January 2011. WeChat is now almost ubiquitous …Read More…

“The world has changed” An accurate statement at any point in human history. However, in the last 20 years, the world has changed more rapidly and more dramatically, than at any other time in human history. American Futurist Ray Kurzweil speaks of an exponentially increasing rate of change. The impact of this change has been seismic. Of critical importance …Read More…

There are few more dramatic cinematographic techniques than time-lapse. Shooting a sequence over minutes, hours, days or months and compressing it into a few seconds, creates immense drama. Time-lapse allows us to witness reality through the distortion of a rapid time filter, which often reveals the essence of a situation. Time-lapse can demonstrate: vehicular traffic flows in …Read More…

What should be the focus of marketing for your business this year? We believe that the three keys for 2016 are: AR China video ALL brands should now have a responsive site with SEO, be engaging in conversation with clients / customers, stakeholders and the public on social media and be utilising appropriate video solutions or apps on mobile. Augmented …Read More…

It was a great honour to address the graduating class of the Academy of Information Technology (ait.edu.au) on Friday night. This cohort of graduates included recipients of: Bachelor of Information Technology (mobile app development), Bachelor of Interactive Media, Degree of Digital Media Technologies and Diploma of Software Development. This diversity of disciplines covers the extensive range of …Read More…

For years*, we’ve known the benefits of having a responsive site. In a mobile world, there’s immense value in having a responsive site. Now Google will punish you if you don’t. .. On 21 April, Google will implement its latest mobile algorithm, which will penalise non-responsive sites in mobile search. Brands with non-responsive sites may find hard-earned keyword ranking and high search results page positions plummeting. You …Read More…

What should be the focus of marketing for your business this year? Certainly not some which we have identified in past years. Because by now, ALL brands should have a responsive site with SEO, be engaging in conversation with clients / customers, stakeholders and the public on social media and be utilising appropriate video solutions or apps on mobile. We believe …Read More…

Australian listed company XTEK Limited (ASX:XTE) is Australia’s homeland security specialist, providing high-quality protective security, tactical and forensics solutions to the government, law enforcement, military and commercial sectors. XTEK provides Document Examination systems to all Australian and New Zealand police forces. The company also provides these systems for passport and visa examination for most Australian …Read More…

Increasingly, companies are embracing the importance of engaging in a conversation on social media, in order to build brand recognition and communicate directly with consumers. But faced with a plethora of platforms, many are asking us, “Which social media are relevant to my company?” Our answer is that whilst there is no ‘cookie cutter’ formula, the choices you …Read More…