“The world has changed” An accurate statement at any point in human history. However, in the last 20 years, the world has changed more rapidly and more dramatically, than at any other time in human history. American Futurist Ray Kurzweil speaks of an exponentially increasing rate of change. The impact of this change has been seismic. Of critical importance …Read More…

There are few more dramatic cinematographic techniques than time-lapse. Shooting a sequence over minutes, hours, days or months and compressing it into a few seconds, creates immense drama. Time-lapse allows us to witness reality through the distortion of a rapid time filter, which often reveals the essence of a situation. Time-lapse can demonstrate: vehicular traffic flows in …Read More…

What should be the focus of marketing for your business this year? We believe that the three keys for 2016 are: AR China video ALL brands should now have a responsive site with SEO, be engaging in conversation with clients / customers, stakeholders and the public on social media and be utilising appropriate video solutions or apps on mobile. Augmented …Read More…

It was a great honour to address the graduating class of the Academy of Information Technology (ait.edu.au) on Friday night. This cohort of graduates included recipients of: Bachelor of Information Technology (mobile app development), Bachelor of Interactive Media, Degree of Digital Media Technologies and Diploma of Software Development. This diversity of disciplines covers the extensive range of …Read More…

For years*, we’ve known the benefits of having a responsive site. In a mobile world, there’s immense value in having a responsive site. Now Google will punish you if you don’t. .. On 21 April, Google will implement its latest mobile algorithm, which will penalise non-responsive sites in mobile search. Brands with non-responsive sites may find hard-earned keyword ranking and high search results page positions plummeting. You …Read More…

What should be the focus of marketing for your business this year? Certainly not some which we have identified in past years. Because by now, ALL brands should have a responsive site with SEO, be engaging in conversation with clients / customers, stakeholders and the public on social media and be utilising appropriate video solutions or apps on mobile. We believe …Read More…

Australian listed company XTEK Limited (ASX:XTE) is Australia’s homeland security specialist, providing high-quality protective security, tactical and forensics solutions to the government, law enforcement, military and commercial sectors. XTEK provides Document Examination systems to all Australian and New Zealand police forces. The company also provides these systems for passport and visa examination for most Australian …Read More…

Increasingly, companies are embracing the importance of engaging in a conversation on social media, in order to build brand recognition and communicate directly with consumers. But faced with a plethora of platforms, many are asking us, “Which social media are relevant to my company?” Our answer is that whilst there is no ‘cookie cutter’ formula, the choices you …Read More…

Today, typefaces are no longer the sole province of print media, but are read on a plethora of screen-based platforms; desktop and laptop computers, phablets, tablets, smartphones; as well as a diversity of specific e-Readers (including Cybook, Icarus, PocketBook, Pyrus, Nook, Kindle and Kobo)* People view Internet sites on handheld devices and read e-books on computers as …Read More…

The majority of Australians (82 per cent), now spend an average of 23.3 hours online, each week. This is revealed in the “2013 Australian Connected Consumers Report” a comparative study of Australian connected consumers in 2003 and 2013, has been published by global information and measurement company, Nielsen. Cross-Platform Research Director at Nielsen, Melanie Ingrey, stated: “Australians …Read More…