An asset worth projecting

Branding is the most critical and fundamental component of any enterprise. It establishes the identity of a product or service and reinforces that identity throughout all marketing media.

Digital Tsunami collaborates with clients to create brand name, brand identity (logo and brandlines), brand style guide, and interpret that brand identity consistently throughout video, online, digital and print media (including outdoor advertising).

Solutions

Brand Audit

A review and assessment of all business documentation to determine a consistent branding approach. This may include a recommendation for localisation, refinement or evolution of the brand identity. Apply for a FREE

online security

Brand Style Guide

Every medium to large enterprise should have corporate or brand style guide documentation which comprehensively addresses all possible applications of the brand identity, corporate colour palette and brandline, from stationery and marketing collaterals to vehicle ‘wraps’.

Branding

Branding or Identity is fundamental to any business. Starting with a brand name, logo, icon and brandline, and extending into a complete brand guidelines document integrating fonts and a colour palette, ‘tone of voice’ in all internal and external communications, video brand animations, uniforms, vehicle and aircraft ‘wraps’.

print design

Brandline

A brand philosophy or focus can be effectively presented in a concise brandline. Digital Tsunami can work with you to develop an effective brandline and integrate this into your brand identity.

print design

Localisation

Localisation is the process of implementing consistency in look and feel, (and usually functionality and generic content) to the national websites of a multinational corporation (MNC) or global brand. Digital Tsunami has implemented a consistent appearance and structure in global brand websites, such as Crestron and Heineken (which had an online style guide back in 2000), and has proselytised for and created websites which mirrored ‘parent’ sites for a long list of brands.

Logo Development

A logo is the prime visual representation of a brand. It must reflect the product, service, and/or company. A logo is an asset which embodies the philosophy and assumes the reputation of the brand. The logo is the core component in any marketing initiative and central to any communication with stakeholders. Digital Tsunami consults to and collaborates with clients to develop a robust identity for their brands.

From Our Clients

Quotation Mark

In taking the time to understand our business, industry and vision, Digital Tsunami created a site which strongly reflects our leadership position in the international market and our strategic direction.

Digital Tsunami's expertise in visual design, information architecture, innovative communication and evocative business writing, resulted in an extremely effective website which will contribute to our continuing expansion across the globe.

Travis Taylor
Communication Coordinator
Stapylton, Queensland, Australia
Multinail
Quotation Mark

It is clear from the enthusiasm and professionalism shown, that Digital Tsunami views each client as a long term partner contributing ideas above and beyond the development of the site and we look forward to involving them in future marketing initiatives.

Angelo Mastropietro
Director
Sydney, NSW, Australia
Kinetic Recruitment
Quotation Mark

Since 2003, Digital Tsunami has collaborated with Personal Broadband Australia to deliver many online solutions, including the latest www.pba.com.au site.

Central to the development process is Digital Tsunami's thorough understanding of the project needs, clear and constant communication, and creative, innovative and meticulous approach to delivering solutions.

The results are clean, intuitive, refined and cohesive, with rapidly loading pages and extremely high usability.

The benefit to PBA of this long-term relationship has been the highly effective way in which Digital Tsunami has implemented and enhanced my vision on every project.

Sharon Don
General Manager, Products and Services
Sydney, NSW, Australia
Personal Broadband Australia
Quotation Mark

Andrew has a unique understanding of global business communication, combined with proven creativity in concept, design and production. He is extremely responsive to client’s requirements and has the ability to adapt and implement solutions extremely quickly in competitive markets.

Laurie K. Gilbert
Director
Hong Kong
L’Image
Quotation Mark

Foodbank has experienced unprecedented growth .. there is no doubt that the new Foodbank website, designed, built and maintained pro bono by Digital Tsunami, has been the principle tool in lifting Foodbank's profile. It is because our website is so engaging, that we have captured these donations. Foodbank just wouldn't be where we are today without Digital Tsunami.

Bronwyn Boekenstein
CEO
North Ryde, NSW, Australia