There are good reasons why it's called "navigation". Each new website we come to (there are a lot, aren't there?) is like going to a new country, filled with new landmarks, highways and special, unfamiliar objects that we have to learn to keep going. Truly, we are just all tourists on the Internet. And just when you get comfortable with the new layout, the owners essentially repaint the landmarks and change the roads all around.
Here's a novel idea. Don't. Once you've got it built, let it stand. Think about this: if you've done it right, you will be able to add new, interesting features and great attractions and still keep the old ones so your regular visitors will still feel at home.
Remember, we humans like the familiar. The smell of fresh coffee brewing first thing, the crisp autumn air, the smell of fresh cut grass on a mid-summer's evening. These are small but important markers in our lives. They give our lives meaning, pleasure and stability. Don't make the mistake of thinking that changing your site all the time is a requirement of the "new media" or being in the online space. It isn't.
A word of advice. Keep your site simple and familiar. Unless your business goal is to have the freshest, most cutting edge design on the web to win design awards, leave the massive overhauls and experimental designs for those sites where the award committees and psuedo-hip designers can feel smug about the unknown graphics and gray-on-gray micro-text. Again, keep it simple to be successful. The tourists visiting your neck of the woods from all over will feel grateful, and will be encouraged to come again. Maybe they'll even tell their friends.
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