Navigating the Social Media pathwayJuly 30, 2012
On Facebook, almost a billion users “Like” products and brands, and promote their own opinions, images, comments, videos and links.
On Twitter, half a billion active users do the same (except in 140 characters or less)!
On LinkedIn over 160 million professionals join groups, follow companies, pose questions, present polls, enter discussions, offer recommendations, connect to individuals, post credentials, develop careers, pursue and business leads and sales.
However, an understanding of online customer behaviour and an effective strategy is fundamental to ensure that your business ‘stays on track’ in social media.
Although LinkedIn launched in May ’03, Facebook in February ’04 and Twitter in March ’06, (making them ancient in Interwebs years), they are still precarious territory for many businesspeople whose communications experience precedes them.
Hannah Atkinson of Return on Digital (UK), has introduced an infographic which addresses interaction and brand engagement with Facebook, Twitter and LinkedIn, for businesspeople unfamiliar with these dominant social media platforms.
Source: Return On Digital
From Our Clients
Digital Tsunami’s work for Leighton International has been of an extremely high quality, highly responsive and flexible in approach. Andrew and his team worked with us to understand our needs and find the most appropriate solutions.
We have been a client of Digital Tsunami now for a number of years.
As an ASX listed company, we seek reliability with our suppliers. Digital Tsunami have proven they are reliable and trustworthy multiple times.
We host multiple websites and services through them, and use them for technical and creative work.
There has never been an issue, they are always on top of all technical details, and simply provide the best possible solution around a given budget, and get things right first time. Clearly they have excellent quality controls and that shows in their services.
I would like to thank you for your tremendous contribution to Foodbank over the years.
The organisation certainly wouldn’t be where we are today without your support!
Working with this team has been a delight and the resulting website far exceeds our expectations. All stages of the process were handled professionally, promptly and creatively. Discussions went smoothly, with flawless communication and suitable and sensible solutions whenever issues were raised. Time frames were either met or delivered early. The site was 100% accurate, indicating impressive attention to detail.
Without exception, the feedback on our site has been outstanding - clear and thoughtful layout, appropriate and interesting graphics and intuitive navigation.
Andrew helped us to see the potential of video in bringing our new website to life.
He held our hand through the process, making it as undaunting as possible.
He delivered a great selection of videos (from a one-day shoot), that really tell the Foodbank story and will be a great addition to our communications.