Foodbank NSW website launchedMay 30, 2013
A new web presence has just launched for Foodbank New South Wales, a logistics supplier for hundreds of charities and community groups which feed hungry families and individuals throughout the state and the ACT.
The original website strategy was conceived by advertising agency Euro RSCG (now Havas Worldwide), and the design was a result of a close collaboration with Digital Tsunami and the client.
Digital Tsunami developed a sophisticated web presence for the national organisation Foodbank in Australia, which is being progressively deployed for each of the associated state and territory Foodbanks.
The website features full-screen vectored background images, donation forms with secure e.commerce, dynamic statistics, integrated videos, archived publications and hierarchical access to the easy-to-use WordPress content management system (CMS).
Based in Wetherill Park, Foodbank NSW is currently suffering from its own success. As a conduit between food producers and 470 charitable organisations which feed the hungry, the distribution centre is rapidly exhausting its storage capacity. Foodbank NSW is now seeking state government and corporate support to build a new and much larger distribution centre.
Since the start of 2000, Digital Tsunami has supported Foodbank in Australia on a pro-bono basis, as a corporate social responsibility (CSR) initiative. This support has included the development, hosting and technical support of web presence at national and state levels.
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Foodbank has experienced unprecedented growth .. there is no doubt that the new Foodbank website, designed, built and maintained pro bono by Digital Tsunami, has been the principle tool in lifting Foodbank's profile. It is because our website is so engaging, that we have captured these donations. Foodbank just wouldn't be where we are today without Digital Tsunami.
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Digital Tsunami's expertise in visual design, photography, website navigation and business writing, resulted in an extremely effective website.
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