Australian defence supplier website launchedJune 16, 2020
Defence and Security are (and will always be) critical to the order of communities, the independence of nations and the survival of civilisations.
Queensland defence contractor and ballistic component manufacturer Craig International Ballistics, is a significant brand in the Defence and Security sector.
For the second time, Digital Tsunami has been commissioned to develop a new Craig web presence in addition to refreshing the brandline and conceiving a digital and print ad campaign.
The online presence showcases products and offers detailed information on internationally recognised ballistic standards.
A manufacturer of ballistic panels for body armour worn by police officers and military forces, Craig International Ballistics is constantly investing in R&D, new technology and new manufacturing hardware.
With a dynamic approach to meeting client requirements, Craig is able to rapidly respond to constantly evolving market forces. This approach has delivered superlative ballistic products and whole-of-life maintenance systems protecting army, navy and air forces in conflict zones around the globe.
As a result, a brandline was created to reflect these key attributes:
This brandline became a prominent feature in the new online presence and advertising campaign.
Digital Tsunami always aims to thoroughly research and understand the objectives of a client, so that solutions offered meet these requirements and present the brand in the most positive way.
From Our Clients
Service delivery is precisely what was asked, while respecting deadlines and budget constraints. Digital Tsunami are very good value for money, particularly for quick wins without long pre-planning project phases.
I am very happy with my new website from Digital Tsunami.
Not only did they design it, they also created my logo, and gave me valuable advice and professional feedback.
Through Digital Tsunami, my website now looks professional, easy to navigate and (through my customised CMS), easy to update.
In taking the time to understand our business, industry and vision, Digital Tsunami created a site which strongly reflects our leadership position in the international market and our strategic direction.
Digital Tsunami's expertise in visual design, information architecture, innovative communication and evocative business writing, resulted in an extremely effective website which will contribute to our continuing expansion across the globe.
It is clear from the enthusiasm and professionalism shown, that Digital Tsunami views each client as a long term partner contributing ideas above and beyond the development of the site and we look forward to involving them in future marketing initiatives.
I'm very pleased with my new website. Clean, crisp and well-ordered. Many thanks to Andrew and the team at Digital Tsunami for their speedy work and dedicated follow up, ensuring a glitch-free launch!